BRANDING
For beauty, fashion and lifestyle brands
In a busy marketplace you only have a second or two to make a good first impression with your brand. These vital seconds determine whether someone will one day become a customer, or whether you’ll be forgotten in a sea of noise.
Your brand should evoke a feeling in each potential customer. Who are you? What do you stand for? What’s important to you?
Your brand is your identity. It’s the business equivalent of what kind of haircut you choose or what clothes you like to wear. Your brand represents you. That’s why it’s the most important thing to get right. It’s also the focal point that everything else leads off from. Your website, your social media, your packaging – all starts with your brand.
Our Signature Branding Package
Our signature branding package begins with a branding workshop. We want to hear all about why you started your business, what your beliefs and ethos is. We will then take your brand persona and produce a set of brand guidelines.
STRATEGY & POSITIONING
- 1:1 Brand discovery session
- Goal defining & brand positioning
- Who is your target market
- Defining your brand persona
- Refining values & messaging
DESIGN DELIVERABLES
- Logo Design (Primary & Secondary)
- Colour Palette
- Typography Treatment
- Brand Imagery
- Brand Pattern/Texture/Illustrations
Our Signature Branding Package & Website Blueprints
Our signature branding package will be followed up with a bespoke website design. This will give you everything you need to take it to a web designer to do the build work for you. We encourage this if you want to use any platform other than WordPress.
Everything from our Signature Branding Package plus:
- Blueprint designs for your homepage, About Us page, Blog page, Contact Us page and 1 service page.
Our Signature Branding, plus Website Design & Build
Our signature branding package will be followed up with a bespoke website design, built to an agreed set of specifications. You’ll have input along the way with regular catch up meetings and frequent email updates.
Everything from our Signature Branding Package plus:
- A responsive WordPress website built to an agreed set of specifications
- Basic SEO in the build of the site
- Image sourcing and optimisation
- Social media integration
- 1:1 Training and handover
*Client must purchase own domain and web hosting prior to starting.
Think we might be able to help? If you’ve got a project and you’d like a free 30 minute chat to see if we can help then get in touch.